Skip to content Your HTML Email Campaign Looks Beautiful, in the Spam Box A polished email campaign can look beautiful in the preview window. The layout is sharp, the branding consistent, the CTA
Why Email Opens and Clicks Can’t Be Trusted Anymore Once upon a time, an email open meant the email was opened. A click meant the person was interested. Not anymore.
Why AI Emails All Sound the Same We can all smell an AI-written email before it lands in the inbox. It has a rancid smell which is unmistakeable. Rotting food
AI Writes in Its Own Voice, And Your Brand Gets Buried AI speaks in it’s own tone. We all know what it sounds like. If an outreach email sounds like
If an outreach email feels generic, it struggles to elicit any sort of engagement. No news there. According to multiple outreach studies from platforms such as HubSpot, Gong and Woodpecker,
