This is a new and fantastically powerful feature. PitchKraft is already known for being the only system to truly include information about the prospect and organization relevant to the email theme, and write perfectly unique personalized emails with that information.

Now it can also, in the same emails, incorporate information from your organization, from your internal notes (imported when you imported contacts into PitchKraft) and/or from up-to-date information about your prospects found from LinkedIn. Now it can reference your previous communications, deals, demos in detail as well as integrate up-to-date researched information.

Here’s an example of how a company used previous communications and online research to create hyper-personalized emails that really could be hand-written, if you had an hour or so instead of the 15 seconds PitchKraft takes.

Hi John

I hope you remember that we supplied a sample set of industrial processes and energy sector contacts to you at Acme PLC, and I hope it was at least useful in shaping how you thought about external data partners for your global trade show and virtual event campaigns there.

Now that you have moved into the Marketing Communications Leader role at NewCo PLC, I would love for the experience you had with us at Acme to persuade you to fly the flag for us in your new environment, using a much tighter brief so that the contact data fits your filtration, air quality, and power applications work more closely this time.

I have been looking at your upcoming events such as the Specialist Filtration Conference coming up in August and the Air-handling and Industrial Energy Fair later in the year, and I would love to help your team build audiences around those themes with fresh, fully verified B2B data that is covered by our 100% quality guarantee.

For those filtration and power-focused campaigns, we could target contacts such as:

Facility, maintenance, and reliability leaders

EHS, HSE, and ESG decision makers

Engineering, operations, and project leads on new-build or retrofit projects in energy

Given your remit across power and industrial markets, it could also be useful to refresh and enrich your existing databases. We can update out-of-date records so you have clear audiences ready for campaigns across Europe, North America, and beyond.

If you are open to it, reply with a quick “OK” and I will come back with suggested target segments and volumes tailored to NewCo’s key power and industrial audience groups.

Regards

Sarah Roberts | Manager – Accounts & Partnerships

London: +44 (0) 207 660 4243

New York: +1 (0) 315 400 2172